Luminate

Luminate

for Brands

Entertainment's Insider Track

Access Exclusive Data Sets

Unlock deep data troves once reserved for industry insiders.

Understand and Strategize

Get expert guidance and turn key learnings into actionable insights.

The Luminate Formula

The Right Questions

Who are my super fans?
How do they consume?
What brands affinities do they have?
Where is my fandom gaining velocity?

The Right Data

Not all data is equally valuable. Leverage the largest collection of verified entertainment available anywhere, reflecting fan consumption and engagement as well as meta- and behavioral data from original research.

The Right Partner

You’re not in this alone. With Luminate, you get a partner with entertainment expertise who understands your goals and how to navigate this specialized data.

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Thank you to everyone who made the first NYC Brand Summit a success!

The event gathered top data-driven entertainment and brand experts to explore culture, trends, and insights that shape effective partnerships in music, film, and TV.

Luminate’s insights are the driving force behind strategic decisions and actions:

  • Artist Partnership
  • Audience Expansion Strategies
  • Brand Health Tracking
  • Content Strategy and Evaluation
  • Expansion and Strategic Partnerships
  • Live Event Strategy
  • Market Sizing
  • New Market Development
  • PR Insights and Market-Facing Narratives
  • Sponsorship Pitching and ROI Strategy
  • User/Fan Acquisition
  • DEI Initiatives

The Luminate Index

Ranking today’s most influential talent

Incorporating proprietary audience data, social media data and the same, exclusive Luminate data that powers the Billboard charts, The Luminate Index is a ranking of today’s most influential talent.

Used by the world’s leading brands, agencies and management companies, the Luminate Index uncovers a talent’s influence on consumers and potential impact on consumer brands.

Access Exclusive Data
With an Intelligence Concierge

  • Platinum Onboarding Support
  • Luminate Brand Workshop
  • Quarterly Business Reviews
  • Monthly Artist Report
  • Global Trends and Intel Access
  • Customized Brand Tracker
  • Automated Weekly Insight Digest
  • VIP Access to Invite-Only Luminate Events With Music, Film/TV and Brands

Serving entertainment industry veterans, technology platforms,  traditional brands and more...

Case Study: Leading FinTech Mobile App

Challenge

A leading FinTech mobile app that facilitates the sending and receiving of money wanted to expand their offering to new audiences and new markets.

Strategy

Luminate conducted reach and audience profiles across musical genres to provide guidance on those best-suited to achieve the client’s marketing priorities. Within these genres, we provided further intelligence on the appeal of individual artists among their target demographic. In the end, we identified Hispanic consumers as the best focus and recommended specific genres, artists and other entertainment vehicles to reach them.

Results

After implementing Luminate’s recommendation to partner with a music festival that would reach their target audience, the client’s mobile application:
  • Moved to Top 5 in the App Store
  • Experienced its largest weekend to date for new customer acquisition
  • Enjoyed a 28% lift in market share during festival weekend

Interested in Luminate Insights?

Inquire about consultative services available in global research, audience insights and brand marketing across all entertainment.

Explore Our Range of Products

As entertainment’s preeminent data and insights company, our services unlock the most trustworthy information across music, film and television.

Interested in Luminate Music?

Request a demo for our subscription-based music platform or our data management and matching services.

Interested in Luminate Film & TV?

Inquire about our verified film & TV metadata and DEI entertainment information and resources.