Luminate is the only analytics platform with direct data partnerships across digital, streaming, airplay and retail sales in more than 48 global territories. We deliver the most accurate and detailed picture of fan engagement in the industry.
The 2022 music story was defined by the evolving mix of consumption habits as artists like Taylor Swift, Bad Bunny and Beyonce who all achieved Number One albums through different combinations of streaming, retail, physical and digital. This issue introduces our new market segmentations for music listeners based on audience research insights, offering an analysis on Gen Z behaviors towards music consumption.
