Luminate

REPORTS

Understanding the Nuances of the Canadian Music Market

Luminate, formerly MRC Data, is excited to announce the return of Canada Music 360, the flagship consumer insight survey, which provides an in-depth view of the music landscape in Canada.  This is the first time we have conducted this study since the pandemic started and reveals how COVID-19 has changed the Canadian landscape.

Additionally, these data and insights can help you understand key business questions such as:

  • How do music listeners in Canada engage with various types of entertainment?
  • What are the unique needs of French-speaking music listeners in Canada?
  • What is the role of music streaming for the Canadian music audience?
  • How do more traditional formats (e.g. Radio, TV) impact the music-listening experience in Canada?
  • How do Canadian listeners engage with music on social media?
  • When will Canadian fans return to live music events? And what would make them comfortable to do so?
  • Is there a market for live streamed music in Canada? What are the perceptions of live streamed music events?

To find out the answers and more download a sneak preview below.

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If you enjoy the insights in our reports, we also offer the most comprehensive analytics platforms across the entertainment landscape.

Discover Music Connect, the industry’s global music measurement platform providing a holistic view of streaming, sales, and airplay for artists, albums and songs.

Access verified and up-to-date metadata on people, projects, and companies that work in the entertainment industry with Luminate Film & TV.

Answer the why behind consumers’ entertainment behaviors, attitudes, and preferences with Luminate Insights.

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Explore Our Range of Products

As entertainment’s preeminent data and insights company, our services unlock the most trustworthy information across music, film and television.

Request a demo for our subscription-based music platform or our data management and matching services.

Inquire about our verified film & TV metadata and DEI entertainment information and resources.

Inquire about consultative services available in global research, audience insights and brand marketing across all entertainment.

Interested in Luminate Music?

Request a demo for our subscription-based music platform or our data management and matching services.

Interested in Luminate Film & TV?

Inquire about our verified film & TV metadata and DEI entertainment information and resources.

Interested in Luminate Insights?

Inquire about consultative services available in global research, audience insights and brand marketing across all entertainment.