Unleashing entertainment’s essential data.
Unlocking entertainment’s most
essential data.
Objectivity
We trade in transparency and transform through trust, extracting intelligence and insights through science, technology and expert perspective. The industry depends on us because we have earned its confidence, and continues to rely on us because we’re evolving; enabling the most valuable brands in the world to make data-informed decisions that shape entertainment’s future.
Our Data Sources
Leveraging decades of exclusive partnerships, Luminate collects verified and relevant data of the highest integrity from more than a thousand sources across more than fifty countries.
Methodology
With decades-long, extensive partnerships, Luminate collates verified and relevant data of the highest quality from more than seven-hundred sources across more than forty countries.
Answering the unasked questions that direct entertainment’s most crucial decisions, Luminate produces original, broadly fielded consumer studies. The credentialed analysts, consultants and data scientists of the research team take entertainment’s leading brands beyond the data to drive their businesses forward.
Luminate Data – Luminate Press Release
New York Times, Future Earns an Eighth No. 1 Album with ‘I Never Liked You’
Music Row, Weekly Register: Miranda Lambert’s ‘Palomino’ Earns Top Five Debut
RTT, Doja Cat Reaches Top Spot on Billboard Artist 100 For First Time
Metal Insider, Metal By the Numbers 3/30: Charting Westward
Metal Insider, Metal By the Numbers 4/6: Animals as Leaders have their highest charting debut
Legacy
With over 30 years of history, Luminate brings together BDS Radio, MRC Data, SoundScan, Music Connect, Alpha Data and Variety Business Intelligence to create the most comprehensive source of independent, objective, and foundational entertainment data.
Luminate, formerly known as MRC Data, and before that Nielsen Music, is a joint venture between Penske Media Corporation and Eldridge. We are a new company with an incredible legacy that is redefining the entertainment industry with data, science and technology.
