Beyond K-Pop: Preserving South Korea’s Musical Future
K-pop dominates South Korean music, accounting for roughly half of all streams in that market in 2025, according to Luminate,* while relying on foreign listeners for nearly three of every four of its global streams. But another distinctive characteristic of the genre is how top-heavy it is, with growth dependent on its biggest stars. Data […]
Unpacking the Variants Strategy
Billie Eilish made headlines this Spring when she commented on the practice of manufacturing and marketing multiple vinyl variants by top artists in an interview with Billboard.
Regional Mexican Artists Are Going Global This Year
The continued growth of international music is one of the key trends reported in Luminate’s 2023 Midyear Music Report. The report highlights the success of genres like J-Pop, Afrobeats and Regional Mexican in the United States. In today’s Tuesday Takeaway, our resident Regional Mexican fans James Guerra (Customer Success Associate) and Saskia Allan (Sr. Research Analyst) discuss the rise and rise of the genre.