The true beginnings of the decline in viewership for broadcast and cable television began in 2013 as Netflix started rolling out streaming originals series like House…

Seven years ago, Prime Video bought the TV rights to The Lord of the Rings, spending a reported $250 million for the fantasy classic….

This past May, Disney and Warner Bros. Discovery announced they would begin offering a Disney+/Hulu/Max bundle, prompting questions: How does a mega-bundle like this impact each…

With the 2024 Summer Olympic Games in the rearview, it is undeniable that the quadrennial event brought significant attention to NBC’s streaming platform, Peacock….

It’s strange to think of a company with a market cap of $3.41 trillion as a startup. But when it comes to original streaming content, Apple…

The streaming wars aren’t over, but they might already have a winner….

Skydance and Paramount became a dynamic duo long before their M&A tango made trade headlines this year….

When Paramount rebranded its “CBS All Access” service to “Paramount+” in 2021, its intentions were clear: Like other media conglomerates, it was chasing the runaway streaming…

The Star Wars franchise has been central to the success of Disney+, which launched in 2019 with The Mandalorian as its flagship program….