Retro Revival: How nostalgia is fueling modern music consumption — and how brands can leverage it View Result
Buy the Report • The effects of California’s new tax credit expansion are starting to materialize but still hazy. • Beyond L.A., many key hubs… View Result
Hollywood Exodus • The effects of California’s new tax credit expansion are starting to materialize but still hazy. • Beyond L.A., many key hubs… View Result
The State of FAST Free ad-supported streaming faces an economic crisis fueled by channel bloat and an excess of advertising inventory. FAST remains heavily anchored… View Result
Artists & Activations on Instagram: Impact on Off-Platform Streaming Growth Building on our previous analysis, “How Instagram Cultivates Music Superfandom”, which found that artists who leverage Instagram see 7x off-platform streaming growth rates in aggregate, this… View Result
The Architecture of Affinity: How Instagram Facilitates Music Superfandom Meta sought to understand the impact of Instagram on music and artist engagement, both on and off platform, and chose to partner on a study with… View Result